Smile brighter with a professional teeth whitening service.

Experience timely, effective treatments that deliver real results with The Brightening Teeth Whitening Lab. Serving Pleasanton and surrounding cities with accessible care and honest pricing.

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Because you deserve to feel confident in your smile.

Visible results, guaranteed.

Love your smile, or we'll reapply - our treatments are backed by a satisfaction guarantee.

Affordable and accessible care.

You deserve to experience the confidence boost of a brighter smile, no matter what. That is why we keep pricing fair, so professional teeth whitening is more accessible.

Education-first approach.

You might have questions or reservations about teeth whitening methods. That is why we provide complimentary consultations and explain the benefits and aftercare so you feel confident every step of the way.

A candid photograph of a person who is laughing into the camera after having a successful teeth whitening session.

Wish your smile looked a little brighter?

You're not alone. Stains from coffee, wine, or everyday life can cause teeth discoloration, weakening your confidence in your smile.

It's frustrating, we get it.

You want real results without wasting time or money. Maybe you've tried tooth whitening products in the past but were not satisfied, perhaps you have reservations about cosmetic dentistry, or maybe you're unsure if teeth whitening is even right for you.

That's exactly why we're here.

Our teeth whitening service is designed to be affordable, effective, and stress-free. With our dental professionals, you'll get visible results in as little as one session, a complimentary consultation to see if it's a good fit, and expert guidance. We even offer discounts for repeat clients because brighter smiles should be easy to maintain.

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Your teeth whitening process.

When you arrive, we will guide you through our easy, and some say fun, teeth whitening process. We believe in transparency, so you will know what to expect from every visit.

We guarantee you'll leave with a brighter and more confident smile.

Welcome

We begin with a consultation to determine your teeth whitening goals and explain our brightening teeth whitening process.

Before Photos and Current Teeth Shade Check

We'll survey your tooth shade and snap a few before photos.

Gum Protection

Healthy gums are teeth's best friends! To protect them, we want to use Vitamin E oil. This helps retain moisture during the whitening process.

Whitening Gel Routine

Now, the fun begins. A check retractor is placed in your mouth to expose your teeth so you can apply the whitening gel. This process takes about 20 minutes.

Unwind!

Kick your feet up and relax in our cozy recliner. Let the LED light and the whitening gel do all the work!

Rinse and Repeat

Rinse, and we will repeat the process 1-3 more times to achieve the best possible results.

Invigorate and Strengthen Your Teeth

A mineral gel is applied to invigorate and strengthen your newly whitened teeth. The procedure usually takes about 5 minutes.

Final Teeth Shade Check and After Photos

The time is here - so let's show off that beautiful bright smile! Next is the final shade check, followed by a few snaps of your sparkling smile.

That's It - You're Done!

To keep that beautiful, shining smile don't forget to pick up some of our in-home teeth whitening products.

Finally, teeth whitening at an affordable price!

30-Minute Treatment

$85

One 30-minute whitening session
Remineralizing treatment for teeth invigoration and strengthening
2-5 shades brighter
Book now

60-Minute Treatment

$139

Two 30-minute whitening sessions
Remineralizing treatment for teeth invigoration and strengthening
6-10 shades brighter
Book now

Multi‑Treatment Package

$239

Our brightest and most illuminating package includes four 30-minute sessions
Remineralizing treatment for teeth invigoration and strengthening
10-14 shades brighter
Book now

Why you should choose The Brightening Teeth Whitening Lab over other teeth whitening options

Brightening Teeth Whitening Lab

Price: $139*
Sensitivity: Little to none*
Accommodations: Relaxing vibe*
Effectiveness: 2-14 shades brighter*
Results: Instant*

Dental Office‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎

Price: $300-$600
Sensitivity: You betcha!
Accommodations: Hang on to the chair - Nerve racking!
Effectiveness: 2-14 shades brighter
Results: Instant*

Over-the-Counter Whitening Strips

Price: $35+
Sensitivity: Little to none*
Accommodations: What a yucky mess! Guess who gets to clean it
Effectiveness: 1-3 shades brighter
Results: It can take many weeks
A candid photograph of a person who is smiling with white, natural-looking teeth after teeth whitening treatment.

Teeth Whitening Treatments

Get ready to love your smile again!

Many people feel unsure about whitening treatments. Maybe you have not been satisfied with whitening toothpastes, or tried an at-home teeth whitening kit in the past, or perhaps you are concerned they won't look like your natural teeth. We commonly get the question: Is teeth whitening safe?

We are here to ease any concerns you have and understand your needs and what you wish to achieve.

Each session includes a color assessment, professional tooth bleaching application, and post-care guidance to help you maintain your newly whitened teeth. We use a professional-grade LED blue laser light paired with a proprietary whitening gel to lift stains and brighten your teeth. This combo is designed to be safe for sensitive teeth while still delivering visible results in just one session.

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Tooth gem application in progress.

Custom Tooth Gems

Add some sparkle to your smile.

Tooth gems are a fun, stylish way to show off your personality, without damaging your teeth.

But we know you might have questions.

Is it safe? Will it last? How do I take care of it?

We've got you.

1 Swarovski Crystal $45
2 Swarovski Crystals $70
Call for multiple gems

Our tooth gem application is quick, safe, and done with high-quality materials that won't harm your tooth enamel. We'll help you choose the perfect design, apply it with care, and provide tips to keep it shining.

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Have peace of mind with our smile satisfaction guarantee.

We want you to feel great about your smile and your experience with us. If you’re not happy with your teeth whitening results, we’ll gladly reapply the treatment at no extra cost. Your consultation is always free, and there’s no pressure, just honest advice, real results, and a team that genuinely cares about helping you feel confident.

Teeth whitening solutions to smile about.

Book your free consultation today and take the first step toward a brighter, more confident you. We're here to make teeth whitening simple, affordable, and worth every smile.

Book My Free Consultation